"Here’s the reality if you want healthy, sustainable growth—which, not so surprisingly, will spawn more healthy growth—you need to reverse engineer the profit. **Take profit first.** You can’t grow out of your profit problem. **You need to fix profit first, then grow.** You must **figure out the things that make profit and dump the things that don’t.** When you focus on growth, it is inevitably a scramble to grow at all costs. Yes, at all costs (including the quality of your life). When you focus on profit first, you inevitably figure out how to make a profit consistently. Profitability. Stability. Sanity. Forevermore." --- **Tags** — [[quotes]], [[profit]], [[growth]] **Source** — [[202303291359 - B - Profit First]]