"What makes them great is their devotion to their craft. **They do their one thing so well that people are compelled to buy from them and the fees for their services become less and less relevant**." ([Location 1956](https://readwise.io/to_kindle?action=open&asin=B07SZQMH7Z&location=1956)) --- **Tags** -- [[quotes]], [[expertise]], [[specialisation]], [[focus]], [[client-service]], [[business-development]] **Source** -- [[202410110432 - B - Fix This Next]]