"During one of the many seminars and courses I took in the 1980s, I wholeheartedly embraced and began to teach a concept I first heard from [[Terrance Rynn]], a leading healthcare marketing consultant. “**There is a profound difference between selling and marketing**,” he said. “**Selling is trying to get people to want what you have. Marketing is trying to have what people want. When you have what people want, it makes selling unnecessary**.”" --- **Tags** -- [[quotes]], [[marketing]], [[sales]], [[marketing-vs-sales]], [[product-management]] **Source** -- [[20250112015442 - B - If Disney Ran Your Hospital]]