"**Your Big Game should: Get you out of bed raring to go in the morning and keep you up late at night**. Become the heart of how you design your business and how you get results. Become the source of the irresistibly delightful experience you deliver to everyone who comes into contact with you." ([Location 882](https://readwise.io/to_kindle?action=open&asin=B00NVQE4T8&location=882)) --- **Tags** -- [[quotes]], [[vision-statements]], [[personal-values]], [[motivation]] **Source** -- [[20250303112500 - B - Key Person of Influence]]