"**A good short-term win has at least these three characteristics**: 1. **It’s visible**; large numbers of people can see for themselves whether the result is real or just hype. 2. **It’s unambiguous**; there can be little argument over the call. 3. It’s **clearly related to the change** effort." --- **Tags** -- [[quotes]], [[leadership]], [[progressing-slowly]], [[change-management]], [[objectives-and-key-results]] **Source** -- [[20250320103315 - B - Leading Change]]