"**[[Patagonia]] puts quality first, period**. A more sales-driven company might sacrifice a degree of quality to achieve on-time delivery, and a mass marketer might sacrifice both quality and on-time delivery to maintain the lowest cost. But if you’re committed to making the best products in the world, you can brook no allowance for fabrics that fade on the shelf or zippers that fail or buttons that fall off." ([Location 1849](https://readwise.io/to_kindle?action=open&asin=B01A6EQFZ8&location=1849)) --- **Tags** -- [[quotes]], [[organisational-values]], [[product-design]], [[specialisation]] **Source** -- [[20250423082057 - B - Let My People Go Surfing]]